Process Solutions: Relationship Management—the Ultimate Unstructured Process
Years of experience in mapping processes have taught Tom Bellinson that it is imperative to begin with sales and marketing. This same experience also suggests that these two key processes require more focus and attention than most other processes. In his Column this month, Tom explores both the process and technology sides of these two activities and provides advice on how to select the tools best suited for mapping your organization`s sales and marketing processes?.
Process Solutions: Relationship Management—the Ultimate Unstructured Process
September 4, 2012 , By