Carol HaigRoger Addison has a Ph.D. in Educational Psychology from Baylor and is Certified in Performance Improvement Technologies (CPT). He is the co-author of Performance Architecture and an internationally respected performance improvement consultant. He is the founder and Chief Performance Officer of Addison Consulting. Previously he was the Senior Director of Human Performance Improvement for the International Society for Performance Improvement (ISPI) where he was responsible for educational programs and implementing performance improvement systems.

Carol Haig is a Certified Performance Technologist (CPT) and has more than 30 years of multi-industry experience partnering with organizations to improve their employees' performance. Carol is known for her superior skills in project management, analysis and problem/opportunity identification, and instructional design and facilitation. She has consulted with executives and line managers, established and managed training departments, trained trainers, written for professional publications and mentored performance consultants. She is co-author of Performance Architecture.


Performance Architecture: Design for Successful Aging

Roger Addison and Carol Haig discuss a topic that is becoming increasingly important in this era—the challenges of aging. They examine the challenges by looking at four categories as they pertain to the elderly—Architecture, Mobility, Technology and Community Engagement. Whether you’re confronting the challenges yourself or for loved ones, you will find the discussion useful.

Performance Architecture: A Dog’s Guide to Business

Roger Addison and Carol Haig constantly search for an exemplary organization that models the Performance Architect’s view of how best to achieve and exceed expected results. Finally, they believe they have found such an enterprise: Guide Dogs for the Blind, a non-profit organization headquartered in San Rafael, California. Read their engaging Column to learn why they believe this organization fits the bill.

Performance Architecture: Disruptive Design

Using the Apple Store’s design as a model, Roger Addison and Carol Haig describe how Apple has successfully created a space that excites and accommodates customers’ needs and desires. Read their Column to learn how their Apple store experience led them to consider the importance of design in engaging customers and how the design drives Apples’ sales and service process to such great success.

Performance Architecture: Processes that Can Kill You

Roger Addison recently checked into his room at a major hotel chain. Upon reviewing the emergency exit map to locate the nearest way out, he discovered the map was reversed. Had an emergency occurred, following the map could have proven lethal. Roger and Carol explore other potentially high-risk processes and ask what high-risk processes you have encountered.

Performance Architecture: Oops! Forgot a Stakeholder

In their Column this month, Roger Addison and Carol Haig discuss the importance of identifying all of the stakeholders every time a new process is contemplated or an existing process is reviewed and updated. They provide a Stakeholder Analysis model to help identify your stakeholders as well as a Stakeholder Check-in model to specify stakeholders’ interests and involvement in the process development or update.

Performance Architecture: Through the Customer’s Eyes

This month Roger Addison and Carol Haig define characteristics of customer-focused organizations vs non customer focused organizations. Which label attaches to your organization? The authors have provided a checklist to help you answer that question.

Performance Architecture: Disruptive Selling

Entrepreneurs experimenting with different ways to reach and maintain their customers have developed new sales processes. In this Column, Roger Addison and Carol Haig introduce some of these companies and highlight what is unique about their sales processes.

Performance Architecture: A Process Management Framework

When a new or updated process is ready to be deployed, functional managers must not only effectively implement the change, they must assure that it is managed and sustained over time In their Column this month, Roger Addison and Carol Haig discuss the characteristics of a well-managed and sustainable process implementation.

Performance Architecture: The Well-Designed Process

Roger Addison and Carol Haig assert that good design is a critical component of all business process solutions. In their Column this month, they present a model for creating a well-designed process and describe the benefits that a good design delivers to an organization…

Performance Architecture: Process Inside Out

During a recent hospital stay, Roger Addison experienced first-hand where processes connect as the patient moves through the system. As he reflected on his hospital experience, he determined that the Scope Diagram is a useful planning tool in process design and problem analysis. Read the how and why in Roger and Carol’s Column.

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